Gift For A 6 Year Old Girl That Has Everything The Barbie Doll vs. The Bratz Dolls

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The Barbie Doll vs. The Bratz Dolls

There is no doubt, controversy or debate that the Mattel Barbie doll is the most popular doll of all time. A favorite of little girls for nearly 50 years, Barbie is consistently the best-selling toy in retail stores everywhere. With that being said, there seems to be another favorite doll in stores these days called Bratz dolls.

Bratz dolls have recently given Barbie some tough competition in the doll industry. Some of the many Bratz doll series introduced in 2001 include Bratz Babyz, Bratz Step Out, Bratz Rock Angelz and many more. You can walk into any toy section of your favorite retailer and find a wide selection of these popular new dolls. Also includes the entire Lil Bratz line for girls 6 and under.

Another factor in this doll rivalry is the fact that Bratz dolls have fashions and accessories that include all ethnic groups, whereas Barbie did not until the last couple of years. Could it have been competition from Bratz that forced Barbie to make this change? When Bratz closed the gap in sales, Barbie had to come up with some fresh ideas. It should also be noted that Bratz dolls are also available in male models.

Over the past few holiday seasons, we’ve seen Princess Barbie and poor Anneliese become very popular and very good sellers. We also see the magic of Barbie and Pegasus. The cast includes Annika the Pegasus, Rayla the Cloud Queen, Prince Aidan and Brietta the Flying Horse.

The newest line of Barbie’s is Barbie Mini Kingdom. This line of Barbies is a collection of miniature dolls and accessories that stand 6 inches tall.

Bratz has followed suit with the Bratz Forever Diamondz line. At $29.95, it is the most expensive Bratz doll to date. The success of this new collection is very impressive. A new video game, Bratz Forever Diamondz, is now available on Sony PlayStation as well as Nintendo. The company hopes that this new video game will follow the success of the Rock Angelz game. There is even more talk of a full-length animated film to be released in 2007.

At no other time in Barbie’s history has the competition been so fierce. Will Barbie survive? Time will tell, but I wouldn’t bet against him just yet. It would be hard to imagine life without Barbie. In almost 50 years, she has seen almost everything.

Does anyone see any similarities between this year’s Barbie range and last year’s? Is it just a coincidence that last year’s Princess Anneliese is now Princess Annika, poor Erika is now Cloud Queen Rayla, and King Dominic/Julian is now Prince Aidan. They look pretty similar too!

That’s not to say the new range isn’t fantastic, because it is, but maybe that explains the sudden interest in something new for kids, like the new Bratz dolls, which are exciting and different and not afraid to stir up controversy.

Maybe our kids need toys that reflect the times and don’t take us back in time. Maybe Barbie is right to try a few different styles to compete with the Bratz, but some diversification may be in order.

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